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The Five Most Important Questions You Will Ever Ask About Your Organization

The Five Most Important Questions You Will Ever Ask About Your Organization

Peter F. Drucker, Frances Hesselbein Leadership Institute (Editor)

ISBN: 978-1-118-04540-4 January 2011 Jossey-Bass 144 Pages




With Peter Drucker's five essential questions and the help of five of today's thought leaders, this little book will challenge readers to take a close look at the very heart of their organizations and what drives them. A tool for self-assessment and transformation, answering these five questions will fundamentally change the way you work, helping you lead your organization to an exceptional level of performance.

Peter Drucker's five questions are:

  • What is our Mission? with Jim Collins
  • Who is our Customer? with Phil Kotler
  • What does the Customer Value? with Jim Kouzes
  • What are our Results? with Judith Rodin
  • What is our Plan? with V. Kasturi Rangan

These essential questions, grounded in Peter Drucker's theories of management, will take readers on a exploration of organizational and personal self-discovery, giving them a means to assess how to be--how to develop quality, character, mind-set, values and courage. The questions lead to action. By asking these questions, readers can focus on why they are doing what they are doing in their work, and how to do it better. Designed for today's busy professionals, this brief, clear and accessible book will challenge readers to ask these provocative questions and it will stimulate spirited discussions and action within any organization, inspiring positive change and new levels of excellence, helping all to envision the future of theirs' or any organization.

Foreword xi

About Peter F. Drucker xvii

Why Self-Assessment? 1
Peter F. Drucker

Question 1: What Is Our Mission? 11
Peter F. Drucker with Jim Collins

Question 2: Who Is Our Customer? 23
Peter F. Drucker with Philip Kotler

Question 3: What Does the Customer Value? 37
Peter F. Drucker with Jim Kouzes

Question 4: What Are Our Results? 49
Peter F. Drucker with Judith Rodin

Question 5: What Is Our Plan? 63
Peter F. Drucker with V. Kasturi Rangan

Transformational Leadership 77
Frances Hesselbein

The Self-Assessment Process 83

Suggested Questions to Explore 87

Definitions of Terms 99

About the Contributors 103

About the Leader to Leader Institute 107

Acknowledgments 109

Additional Resources 111

Index 115

“I rarely read long tomes of hundreds of pages but this book is great; it’s short and sharp and is good practical brain food.” (B2B Marketing, October 2015)