Skip to main content

Intellectual Property: Valuation, Exploitation, and Infringement Damages, 5th Edition

Intellectual Property: Valuation, Exploitation, and Infringement Damages, 5th Edition

Russell L. Parr

ISBN: 978-1-119-35623-3

Apr 2018

672 pages

$296.99

Description

A new edition of the trusted book on intellectual property

Intellectual Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages.

Written by Russell L. Parr, an expert in the valuation/intellectual property field, this book comprehensively addresses IP Valuation, the Exploitation Strategies of Licensing and Joint Ventures, and determination of Infringement Damages. The author explains commonly used strategies for determining the value of intellectual property, as well as methods used to set royalty rates based on investment rates of returns.

This book examines the business economics of strategies involving intellectual property licensing and joint ventures, provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements.

Key concepts in this book are brought to life by presenting real-world examples of exploitation strategies being used by major corporations.

  • Provides practical tools for and examines the business economics for determining the value intellectual property in licensing and joint venture decisions
  • Presents analytical models for determining reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements
  • Provides a detailed discussion about determining intellectual property infringement damages focusing on lost profits and reasonable royalties.

Front Matter

About the Author

Acknowledgements

Preface

Section I - Introduction

Chapter 1 Introduction

Chapter 2 Intellectual Properties Definitions

Chapter 3 Intangible Assets Definitions

Chapter 4 Business Enterprise

Section II – Valuation

Chapter 5 – Valuation Principles

Chapter 6 – Cost Approach

Chapter 7 – Market Approach

Chapter 8 – Income Approach

Chapter 9 – Risk Adjusted Income

Chapter 10 – Valuation Errors

Chapter 11 – Early Stage

Chapter 12 – Special Valuation Situations

Section III – Exploitation

Chapter 13 – Exploitation Strategies

Chapter 14 – More exploitation Strategies

Chapter 15 – License Negotiations & Agreements

Chapter 16 – Royalty Rates for Licensing

Chapter 17 – 25% Rule

Chapter 18 – Determining a Royalty Rate – An Example

Chapter 19 – Monitoring Royalty Payments

Chapter 20 – Patent Aggregators

Chapter 21 – University Licensing

Chapter 22 – Joint Ventures

Chapter 23 – IP Audit

Chapter 24 – Organizing for the Future

Chapter 25 – Transfer Pricing

Section IV – Infringement Damages

Chapter 26 – Lost Profits

Chapter 27 – Entire Market Value Rule

Chapter 28 – Royalty Rate and the Georgia-Pacific Factors

Chapter 29 – Evolving Patent Damages

Chapter 30 – Trademark, Copyright, & Trade Secret Damages

Appendix A – Accounting

Appendix B – Life & Pattern of Returns

Appendix C – Royalty Rate Data

Appendix D – Risk & Uncertainty