Skip to main content

Advances in Comparative Survey Methods: Multinational, Multiregional, and Multicultural Contexts (3MC)

Advances in Comparative Survey Methods: Multinational, Multiregional, and Multicultural Contexts (3MC)

Timothy P. Johnson (Editor), Beth-Ellen Pennell (Editor), Ineke A. L. Stoop (Editor), Brita Dorer (Editor)

ISBN: 978-1-118-88498-0

Oct 2018

1120 pages




Covers the latest methodologies and research on international comparative surveys with contributions from noted experts in the field 

Advances in Comparative Survey Methodology examines the most recent advances in methodology and operations as well as the technical developments in international survey research. With contributions from a panel of international experts, the text includes information on the use of Big Data in concert with survey data, collecting biomarkers, the human subject regulatory environment, innovations in data collection methodology and sampling techniques, use of paradata across the survey lifecycle, metadata standards for dissemination, and new analytical techniques.

 This important resource:

  • Contains contributions from key experts in their respective fields of study from around the globe
  • Highlights innovative approaches in resource poor settings, and innovative approaches to combining survey and other data
  • Includes material that is organized within the total survey error framework
  • Presents extensive and up-to-date references throughout the book

Written for students and academic survey researchers and market researchers engaged in comparative projects, this text represents a unique collaboration that features the latest methodologies and research on global comparative surveys.

Table of Contents



Notes on contributors




Chapter 1: The Promise and Challenge of 3MC Research

Timothy P. Johnson, Beth-Ellen Pennell, Ineke Stoop, and Brita Dorer


Chapter 2: Improving Multinational, Multiregional and Multicultural Comparability (3MC) Using the Total Survey Error (TSE) Paradigm

Tom W. Smith


Chapter 3: Addressing Equivalence and Bias in Cross-cultural Survey Research within a Mixed Methods Framework

Jose-Luis Padilla, Isabel Benítez, and Fons J. R. van de Vijver


Section 1: Sampling Approaches


Chapter 4: Innovative Sample Designs Using GIS Technology

Stephanie Eckman, Kristen Himelein, and Jill Dever


Chapter 5: Within-household Selection of Respondents

Achim Koch


Section 2: Cross-cultural Questionnaire Design and Testing


Chapter 6: Overview of Questionnaire Design and Testing

Julie de Jong, Brita Dorer, Sunghee Lee, Ting Yan, and Ana Villar


Chapter 7: Sensitive Questions in Comparative Surveys

Anna Andreenkova and Debra Javeline


Chapter 8: Implementing a Multinational Study of Questionnaire Design

Henning Silber, Tobias H. Stark, Annelies G. Blom, and Jon A. Krosnick


Chapter 9: Using Anchoring Vignettes to Correct for Differential Response Scale Usage in 3MC Surveys

Mengyao Hu, Sunghee Lee and Hongwei Xu


Chapter 10: Conducting Cognitive Interviewing Studies to Examine Survey Question Comparability

Kristen Miller


Chapter 11: Setting up the Cognitive Interview Task for Non-English Speaking Participants in the U.S.

Hyunjoo Park and Patricia L. Goerman


Chapter 12: Working Towards Comparable Meaning of Different Language Versions of Survey Instruments: Do Monolingual and Bilingual Cognitive Testing Respondents Help to Uncover the Same Issues?

Patricia L. Goerman, Mikelyn Meyers, Mandy Sha, Hyunjoo Park, and Alisu Schoua-Glusberg


Chapter 13: Examining the Comparability of Behavior Coding Across Cultures

Timothy P. Johnson, Allyson L. Holbrook, Young Ik Cho, Sharon Shavitt, Noel Chavez, and Saul Weiner


Section 3: Languages, Translation and Adaptation 


Chapter 14: How to Choose Interview Language in Different Countries

Anna Andreenkova


Chapter 15: Can the Language of Survey Administration Influence Respondent’s Answers?

Emilia Peytcheva


Chapter 16: Documenting the Survey Translation and Monitoring Process

Dorothée Behr, Steve Dept, and Elica Krajceva


Chapter 17: Preventing Differences in Translated Survey Items using the Survey Quality Predictor

Diana Zavala-Rojas, Willem Saris, and Irmtraud Gallhofer


Section 4: Mixed Mode and Mixed Methods


Chapter 18. The Design and Implementation of Mixed Mode Surveys

Edith D. de Leeuw, Z. Tuba Suzer-Gurtekin, and Joop Hox


Chapter 19: Mixed Mode Surveys: Design, Estimation and Adjustment Methods

Z. Tuba Suzer-Gurtekin, Richard Valliant, Steven G. Heeringa, Edith D. de Leeuw


Chapter 20: Mixed Methods in a Comparative Context: Technology and New Opportunities for Social Science Research

Nathalie E. Williams and Dirgha J. Ghimire


Section 5: Response Styles


Chapter 21: Cross-cultural Comparability of Response Patterns of Subjective Probability Questions

Sunghee Lee, Florian Keusch, Norbert Schwarz, Mingnan Liu, and Z. Tuba Suzer-Gurtekin


Chapter 22: Response Styles in Cross-cultural Surveys

Mingnan Liu, Z. Tuba Suzer-Gurtekin, Florian Keusch, and Sunghee Lee


Chapter 23: Examining Translation and Respondents’ Use of Response Scales in 3MC Surveys

Ting Yan and Mengyao Hu


Section 6: Data Collection Challenges and Approaches


Chapter 24: Data Collection in Cross-national and International Surveys: Regional Case Studies

Kristen Cibelli Hibben, Beth-Ellen Pennell, Sarah M. Hughes, Yu-chieh Lin, and Jennifer Kelley


Chapter 25: Survey Data Collection in sub-Saharan Africa (SSA): Challenges, Strategies, and Opportunities

Sarah M. Hughes and Yu-chieh Lin


Chapter 26: Survey Challenges and Strategies in the Middle East and Arab Gulf Regions

Justin Gengler, Kien Trung Le, and David Howell


Chapter 27. Data Collection in Cross-national and International Surveys: Latin America and the Caribbean

J. Daniel Montalvo, Mitchell A. Seligson, and Elizabeth J. Zechmeister


Chapter 28: Survey Research in India and China

Charles Q. Lau, Ellen Marks, and Ashish Kumar Gupta


Chapter 29. Best Practices for Panel Maintenance and Retention

Nicole Watson, Eva Leissou, Heidi Guyer, and Mark Wooden


Chapter 30: Collection of Biomeasures in a Cross-national Setting: Experiences in SHARE

Luzia M. Weiss, Joseph W. Sakshaug, and Axel Börsch-Supan


Chapter 31: Multinational Event History Calendar Interviewing

Yfke P. Ongena, Marieke Haan, and Wil Dijkstra


Chapter 32: Ethical Considerations in the Total Survey Error Context

Julie A. J. de Jong


Chapter 33: Linking Auxiliary Data to Survey Data, Ethical and Legal Challenges in Europe and the U.S.

Kirstine Kolsrud, Linn-Merethe Rod, and Katrine U. Segadal


Section 7: Quality Control and Monitoring


Chapter 34: Organizing and Managing Comparative Surveys

Lesli Scott, Peter Ph. Mohler, and Kristen Cibelli Hibben


Chapter 35: Case Studies on Monitoring Interviewer Behavior in International and Multinational Surveys

Zeina Mneimneh, Lars Lyberg, Sharan Sharma, Mahesh Vyas, Dhananjay Bal Sathe, Frederic Malter,  and Yasmin Altwaijri


Chapter 36: New Frontiers in Detecting Data Fabrication

Michael Robbins


Section 8: Nonresponse


Chapter 37: Comparing Nonresponse and Nonresponse Biases in Multinational, Multiregional and Multicultural Contexts

James Wagner and Ineke Stoop


Chapter 38: Geographic Correlates of Nonresponse in California: A Cultural Ecosystems Perspective

Matt Jans, Kevin McLaughlin, Joseph Viana, David Grant, Royce Park, and Ninez A Ponce


Chapter 39: Additional Languages and Representativeness

Oliver Lipps and Michael Ochsner


Section 9: Multi-group Analysis


Chapter 40: Measurement Invariance in International Large-scale Assessments: Integrating Theory and Method

Deana Desa, Fons J. R. van de Vijver, Ralph Carstens, and Wolfram Schulz


Chapter 41: Approximate Measurement Invariance

Kimberley Lek, Daniel Oberski, Eldad Davidov, Jan Cieciuch, Daniel Seddig, and Peter Schmidt


Section 10: Harmonization, Data Documentation and Dissemination


Chapter 42: Data Harmonization, Data Documentation and Dissemination

Peter Granda


Chapter 43: Basic Principles of Survey Data Recycling

Kazimierz M Slomczynski and Irina Tomescu-Dubrow


Chapter 44: Survey Data Harmonization and the Quality of Data Documentation in Cross-national Surveys

Marta Kolczynska and Matthew Schoene


Chapter 45: Identification of Processing Errors in Cross-national Surveys

Olena Oleksiyenko, Ilona Wysmułek, and Anastas Vangeli


Chapter 46: Item Metadata as Controls for Ex-Post Harmonization of International Survey Projects

Marta Kolczynska and Kazimierz M. Slomczynski


Chapter 47: The Past, Present and Future of Statistical Weights in International Survey Projects: Implications for Survey Data Harmonization

Marcin W. Zielinski, Przemek Powalko, and Marta Kolczynska


Section 11: Looking Forward


Chapter 48: Prevailing Issues and the Future of Comparative Surveys

Lars Lyberg, Lilli Japec, and Can Tongur